BioPassword and Minecor launch solutions for Multifactor Authentication and Fraud Reduction

Tags: B2B Lead Generation


BioPassword and Minecor launch solutions for Multifactor Authentication and Fraud Reduction

Austin, Texas – November 29, 2005 - Minecor announced that it has won a contract with BioPassword for a combination B2B Lead Generation and Market Research Program. BioPassword desires to capture incremental revenue along with market intelligence for its new product, Internet Edition.

Minecor was selected to partner with BioPassword because of the capability Minecor has to deliver a successful Revenue Generation Program guided by a Market Intelligence Process. This process continually analyzes the sales and marketing feedback, therefore enabling Minecor to refine or reposition the BioPassword product offering within the target markets. Working with BioPassword’s Marketing Team, Minecor will be a key partner by generating incremental revenue plus capturing valuable Market Intelligence that will help provide a product roadmap for BioPassword’s new products.

"Minecor was chosen by BioPassword to execute a combination program," Minecor's CEO, Gregory Sherrill says. "Because Minecor has the ability to not only drive real revenue but, using our processes and technology, we are able to capture and analyze in-depth market Intelligence. This is a strong combination for companies that are launching new products or are testing market acceptance in new marketplaces."

About Minecor

Minecor is an outsourced B2B Sales & Marketing company structured to be an integrated extension of our clients’ Sales and Marketing organizations. Privately held and located in Austin, Texas, Minecor is a professional B2B sales lead generation services firm specializing in driving and influencing incremental revenue through integrated Sales and Marketing support. Minecor knows what it takes to develop finely tuned target markets, deliver highly qualified B2B sales opportunities, sell products and services, up sell and cross sell existing customers and gather key Market Intelligence. Minecor focuses on working with B2B Technology, Pharmaceutical & Bio-tech, and Financial Services companies with complex products and services.

Contact: Ginger Sanchez: (512) 744-1609