Quantum extends Partnership

Tags: B2B Lead Generation


Quantum extends Partnership

Austin, Texas – October 8, 2006 - Minecor announced today that Quantum will continue the combination Lead Generation and Market Intelligence Program. This program is designed to penetrate and drive incremental revenue within the customer base of Quantum’s largest channel partner. Minecor is executing on an Outbound Sales / Market Intelligence Campaign and the qualified revenue opportunities will be passed to the Channel Partner for fulfillment. In the same process that Minecor develops qualified revenue opportunities, Minecor captures market intelligence, assembles the data into useable formats along with analytics, and transfers this information to the marketing executives within Quantum and their Channel partner. This process is continually analyzed, enabling Minecor to refine or reposition the Quantum product offering within the target markets. Working with Quantum's Marketing Team, Minecor will assist in the product roadmap for Quantum's new products. "Quantum elected to continue a combination program with Minecor, because we delivered on our promises." Minecor's CEO, Gregory Sherrill says". Not only did we deliver a 10 times return on investment within the first ninety days of the program, Minecor continued to deliver a strong revenue generation program which had a yield of $700,000 of real sales. We also supplied very key information with regards to the marketplace and the requirements for Quantum's product line. This is a strong combination for companies that are launching new products or are testing acceptance for new markets."

About Minecor

Minecor is an outsourced B2B Sales & Marketing company structured to be an integrated extension of our clients’ Sales and Marketing organizations. Privately held and located in Austin, Texas, Minecor is a professional B2B sales lead generation services firm specializing in driving and influencing incremental revenue through integrated Sales and Marketing support. Minecor knows what it takes to develop finely tuned target markets, deliver highly qualified B2B sales opportunities, sell products and services, up sell and cross sell existing customers and gather key Market Intelligence. Minecor focuses on working with B2B Technology, Pharmaceutical & Bio-tech, and Financial Services companies with complex products and services.

Contact: Ginger Sanchez: (512) 744-1609