Top Tier Enterprise Storage Solutions Manufacturer Expands Services with Minecor

Tags: B2B Lead Generation


Top Tier Enterprise Storage Solutions Manufacturer Expands Services with Minecor

Austin, Texas – April 4, 2008 - Minecor announces one of the world's largest provider of storage solutions has chosen to expand the use of Minecor's services to cover North America. Services already in use include sales pipeline development by the following methods; launch of regional outbound campaigns, management and qualification of inbound responses, follow-up/qualification of third-party marketing campaigns as well as recruiting for VIP-type events.

In order to drive new campaigns and penetrate additional companies, Minecor's client has also incorporated the use of data management services as well as strategic purchasing of data through Minecor's strategic data partners.

Minecor's ability to monitor, track, and provide extensive reporting capabilities at various Marketing and Sales levels was one of the key requirements for this program. This is particularly important for Regional Marketing Managers who coordinate a multitude of campaigns and need to show the results, ongoing status and effectiveness of each campaign.

Another key requirement was the ability to absorb, prioritize and maximize return for a large number of different marketing campaigns and events. This was accomplished by integrating these campaigns and events into Minecor's core programs and processes.

“Revenue through client acquisition is our client’s ultimate desire,” stated Gregory Sherrill, CEO of Minecor. “After executing this campaign for only five months in two regions, we are excited to have substantial amount of declared revenue, closed deals, and a large multi-million dollar pipeline driving incremental revenue.”

About Minecor

Minecor is an outsourced B2B Sales & Marketing company structured to be an integrated extension of our clients’ Sales and Marketing organizations. Privately held and located in Austin, Texas, Minecor is a professional B2B sales lead generation services firm specializing in driving and influencing incremental revenue through integrated Sales and Marketing support. Minecor knows what it takes to develop finely tuned target markets, deliver highly qualified B2B sales opportunities, sell products and services, up sell and cross sell existing customers and gather key Market Intelligence. Minecor focuses on working with B2B Technology, Pharmaceutical & Bio-tech, and Financial Services companies with complex products and services.

Contact: Ginger Sanchez: (512) 744-1609